Weathering the churn: 5 smart ways to calm subscriber apathy in stormy fiscal seas

2022–12–15. By using a dynamic paywall and precise data on user behaviour, media companies can identify the risk point at which any particular subscriber is vulnerable to churn. This can be used to shape a robust subscription strategy that keeps audiences engaged through highly tailored content.

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How Bloomberg develops products to boost subscriptions

2022-12-13. In early December, Bloomberg Media CEO M. Scott Havers told staff in a memo that the company now has more than 450,000 subscribers. At our recent Congress, Julia Beizer, Bloomberg’s Chief Product Officer, described how their product development is helping drive that success.

Fourth edition of Table Stakes Europe features 24 teams 

2022-12-09. WAN-IFRA announces the 24 news publishers participating in the fourth edition of the Table Stakes Europe programme. They join a community of more than 55 alumni publishers that have taken part in the previous editions of the performance-driven change initiative in Europe. 

Do you have a story to share about innovation, transformation or success in your news organisation?

2022-12-08. Do you have a story to share about innovation, transformation or success in your news organisation? We’re inviting suggestions for case studies and speakers to include in the 2023 Congress programme.

Spanish publishers honour the courage and professionalism of their war correspondents in Ukraine

2022-12-05. On December 1, La Asociación de Medios de Información (AMI) paid tribute to the 58 correspondents who are reporting, or have reported, in the field about the Russian invasion of Ukraine during CLAVES 2023, a joint event organised by AMI and WAN-IFRA. The president of AMI, José Joly, emphasised their commitment to the truth, their courage and their vocation to serve society.

Women still missing from the top table in media – fixing this could change your prospects

2022-12-02. New research by WAN-IFRA adds to the growing body of work that confirms the extent to which women continue to be excluded from the highest rankings of power in media companies. To retain legitimacy, public trust and revenue, this needs to change urgently, argues Melanie Walker, WAN-IFRA’s Media Development Executive Director and Gender Lead, who offers concrete actions to encourage inclusion.

Women in News research confirms extent of gender gap at top levels of media

2022-12-02. There is a significant gender gap within the highest ranks of power in the media, Leadership Mapping of 17 countries reveals. On average, WAN-IFRA found that women hold just 10% of business leadership positions – this covers the seats of the CEO or board chairperson. On the editorial front, women make up just 31% of editorial leads, which covers positions like editor-in-chief or executive editor.

Newsprint: Washington Post launches interactive ‘year in news’ feature

2022-12-01. The Washington Post has launched an interactive, personalised feature that showcases a shareable summary of a subscriber’s top journalism engagement from the past year.

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How The New York Times is growing subscription products beyond news

2022-11-29. The New York Times recently announced they added 180,000 digital-only subscribers during the third quarter, and they are on track to reach their goal of 15 million subscribers by 2027.

World’s press concerned for journalist safety as protests continue in China

2022-11-29. Following the assault and detention of a BBC journalist covering protests in Shanghai, journalist safety and the right to report unhindered remain of deep concern.