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Customer experience is an all-important prerequisite for driving loyalty and subscriptions

Berlingske Media Digital Director, Christian Stavik, describes at the WAN-IFRA Digital Media Asia 2019 conference in Hong Kong, how a mobile-first and customer-first strategy takes the lead.

Author

WAN-IFRA External Contributor

Date

2019-11-21 05:07

Los clásicos: cuatro modelos de negocio para el consumo de contenido digital

La monetización de contenidos digitales ha resultado uno de los mayores retos para los medios tradicionales que han hecho la transición al modelo digital. Analizaremos algunos de los modelos que han surgido en los últimos 15 años.

Author

WAN-IFRA

Date

2016-11-03 18:09

USA Today's David Callaway on gaming the news

Gannett has become an industry leader in virtual reality story telling and its flagship newspaper USA Today is embracing the technology with strategic purpose. Editor-in-Chief David Callaway says the growing use of VR in news is a natural progression from the widespread uptake of video in online content and it’s about to take off. Callaway spoke to Angelique Lu.

Author

Angelique Lu

Date

2015-04-07 15:49

Rapping the News - Engaging young people in news

Vietnam Plus, an online news site, is using rap music to engage their younger audiences. Editor-in-Chief Le Quoc Minh talks to Angelique Lu about the popularity of the videos.

Video

Author

Angelique Lu

Date

2014-12-02 18:36

Generation E: Young European expats laying the foundations for Europe's future social fabric

Every year, thousands of young southern Europeans pack up and leave their native Spain, Portugal, Greece or Italy. They change nation-state in search of new jobs and opportunities. The process is made easier by their countries’ status as parties to the Schengen Convention, permitting free movement of their citizens within 26 European countries. Jessica Sparks reports.

Author

Jessica Sparks

Date

2014-10-07 14:46

Britain's No More Page Three campaign challenges Rupert Murdoch to finally can topless photo feature

Rupert Murdoch's News Corp has been coming under increasing fire from a group of campaigners seeking to end 'Page Three', a feature in British tabloid The Sun which splashes images of topless female models alongside serious news content.

Author

Nick Toner

Date

2014-09-02 12:43

Chat apps: the future of news?

Heralded as the next generation of social media, chat apps BBM, Snapchat, WeChat and WhatsApp are the latest forms of social media to be utilised for content marketing by news agencies. Livi Wilkinson explores the BBC's chat apps strategy.

Author

Livi Wilkinson

Date

2014-08-29 11:52

Social news app Trove gets a re-boot from former Washington Post owners

Graham Holdings has re-launched Trove, a social news application that uses a mix of human curators and algorithms to help readers find the content they are interested in.

Author

Salim Valji

Date

2014-01-23 19:06

Hailed as the 'fastest growing news site ever' Upworthy looks to develop advertising strategy

Upworthy, the news aggregator that seeks to make viral hits out of serious issues, is about to capitalise on its status as the "fastest growing news site ever." According to Forbes, Upworthy is ready to start working with advertisers through a sponsored content programme that will enable marketers to promote their messages alongside the site's curated collection of what it deems to be the most important political, social and cultural important images and videos on the web.

Author

Amy Hadfield

Date

2013-07-01 17:49

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