digital media

World News Publishing Focus

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digital media

The Backstory Podcast - Women journalists taking on tech

Technology has revolutionised how we get our news. Data visualisation and multimedia are increasingly used to tell stories, and coding is no longer just for computer scientists. But when it comes to working with digital technology, in most newsrooms men outnumber women. Why are men still dominating this field? And what does it take for women to get ahead?

Author

Andrew Heslop

Date

2020-09-21 12:24

Newsletters, podcasts: COVID boosts publishers' attempts to directly reach readers

While the COVID-19 pandemic has been devastating for the business side of the news media industry, what has been heartening is the increased attempts of publishers to directly reach out to their audiences through curated editorial formats.

Author

WAN-IFRA

Date

2020-07-13 15:20

Despite coronavirus crunch, Cayman Islands publisher pushes ahead with digital transition

“Our newsletter had 3,000 people [subscribing] in June of 2019, and it has 23,000 today. For a country of 65,000, that feels really good,” says Kathleen Fleury Capetta, Publisher, compassmedia, Cayman Islands.

Author

Brian Veseling

Date

2020-07-06 13:56

Digital Media India: Times Internet’s COO on boosting digital advertising revenues

What can news publishers do to gain a larger share of overall digital advertising revenues? This was the question posed by Puneet Gupt, Chief Operating Officer, Times Internet, in the Digital Media India Conference, which took place earlier this year.

Author

Elizabeth Shilpa

Date

2020-06-12 10:14

Enhancing the power of a story through the use of video

This article covers the projects shortlisted for the Best Use of Online Video (including VR) category of WAN-IFRA’s 2020 North American Digital Media Awards.

Author

Daniela Pena

Date

2020-05-13 02:44

Compelling stories deserve compelling visuals

This article covers the projects shortlisted for the Best Data Visualization category of WAN-IFRA’s 2020 North American Digital Media Awards.

Author

Daniela Pena

Date

2020-05-06 17:33

Quality, tech and creativity: keys to delivering powerful brand messages

This article covers the projects shortlisted for the Best Native Advertising or Branded Content Project category of WAN-IFRA’s 2020 North American Digital Media Awards.

Author

Daniela Pena

Date

2020-05-01 02:14

Behind the scenes of a successful marketing campaign

This article covers the projects shortlisted for the Best Digital Marketing Campaign for News Brands category of WAN-IFRA’s 2020 North American Digital Media Awards.

Author

Daniela Pena

Date

2020-05-01 02:05

Making the most out of paid content: STAT, The Chicago Tribune and The Globe and Mail

This article covers the projects shortlisted for the Best Paid Content Strategy category of WAN-IFRA’s 2020 North American Digital Media Awards.

Author

Daniela Pena

Date

2020-04-24 16:34

Subscriber retention and habits go hand in hand

In addition to their massive COVID-19 coverage efforts, news publishers are seeing the current crisis as an opportunity to drive subscriptions, in different ways. In this article, written before the crisis, Nikolay Malyarov, CEO & Chief Content Officer at PressReader, examines how developing habits in readers can lead to greater subscriber retention.

Author

WAN-IFRA External Contributor

Date

2020-04-02 11:39

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