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Axel Springer Academy launches “mission: truth” journalism project on Instagram

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Axel Springer Academy launches “mission: truth” journalism project on Instagram

That is how German media company Axel Springer starts its press release describing a new international journalism project.

The reasons above are why young reporters from the Axel Springer Academy are portraying courageous and committed journalists who have achieved a great deal for freedom of expression and our society. Their international project “mission: truth” includes video portraits that are especially aimed to address 17- to 19-year-olds and are now available on IGTV, Instagram’s video platform.

The young reporters of the Academy met, for example, Yusuf Omar from Los Angeles, who lets rape victims in India tell their story on Snapchat and thus made one of the country’s biggest problems public. They spoke to The New York Times’ Rukmini Callimachi, who interviewed a high-ranking ISIS dropout on the record for the first time, which even intelligence agencies had failed to do until then. And they went to Greece with “Bild” chief reporter Paul Ronzheimer. He was the first journalist in the world to get on a refugee boat and report live under dramatic conditions.

“Editorial offices are search engines for the truth. They cannot be replaced by algorithms or robots,” says Academy Director Marc Thomas Spahl. “With this project we want to show especially young people how important journalism is today and how important the job of a reporter can be if you make the most of your opportunities and are aware of your responsibilities."

More than 15 episodes will gradually be published on IGTV along with additional information in the feed and Instagram stories. The young journalists developed the social media concept in discussions with groups of school children in a temporary, transparent newsroom in Hamburg.

“mission: truth” can be found on Instagram and IGTV under @missiontruth. Additionally the website is where the project is presented and individual portraits are shown. More information about the project is also available in these social networks:

About the Axel Springer Academy
The Axel Springer Academy every year offers up to 40 talented young people the opportunity to learn cross-media journalism from scratch. The Academy, which is also the publisher’s think tank, has won numerous important awards for its digital projects, including WAN-IFRA's European Digital Media Awards, the Henri-Nannen-Preis and the Grimme Online Award. For more information visit


Michael Spinner-Just's picture

Michael Spinner-Just


2018-10-30 14:45

The World Editors Forum is the organisation within the World Association of Newspapers devoted to newspaper editors worldwide. The Editors Weblog (, launched in January 2004, is a WEF initiative designed to facilitate the diffusion of information relevant to newspapers and their editors.

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