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Publish Asia 2014 hits hot topics in Hong Kong

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Publish Asia 2014 hits hot topics in Hong Kong

WAN-IFRA President Tomas Brunegård also condemned the recent attacks on media figures in the former British colony. Two high level executives from a new daily, Hong Kong Morning News, were assaulted in March. And there was a brutal attack on former Ming Pao Chief Editor Kevin Lau in February.

CEOs weigh in on diversifying revenue streams

Revenue was also a key theme, specifically the issue of how best to monetise the news business in an ever-changing technological landscape?

South China Morning Post CEO Robin Hu said while it's clear there is no one-size-fits-all solution, there are some absolute necessities required to come out on top. Firstly, one needs original content, said Hu, whose paper that scored a global coup thanks to whistleblower Edward Snowden last year.

"If you don't break stories, why are you relevant? And do you know if a large audience admires you?" asked Hu during a panel discussion which also included Wong Chun Wai, CEO of Malaysia's Star Publications. Wong stressed the need to diversify revenue streams.."We need to do something different. We all know how tough it is to sell papers," he said.

For example, Wong noted that while March saw a record number of unique visitors due to stories regarding the missing Malaysian Airlines Flight 370, the company's revenue fell as other airline companies pulled their ads. Some other clients did not go through with their promotions and a tourism fair was postponed, affecting the Star Publications' overall revenue that month.

Record entries for Asian Media Awards

In their 12th edition, WAN-IFRA's annual Asian Media Awards saw a record of 534 entries from all over Asia and the Middle East competing for excellence in printing quality, design, infographics, photography, editorial content, newspaper marketing and community service. The Best in Print Awards were sponsored by manroland web systems.

Some 29 judges from international media companies evaluated the entries in the past months to select the 45 awards winners who were honoured at Publish Asia's Gala Dinner. See the full list of winners here.

Report by Satish Cheney and Larry Kilman.





2014-05-20 09:09

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