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Stern eMagazine: have a graphic concept for each story

World News Publishing Focus

World News Publishing Focus
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Stern eMagazine: have a graphic concept for each story

Each edition of Stern’s eMagazine is built from a standard template but there are always about 15 articles which are designed individually, Heimburger said, and these are very important for offering more creativity which is crucial in getting readers to pay.

“We try to have a graphic idea for each story,” Heimburger said. The magazine frequently features animated cover pages, as the cover is seen as a priority, and also enriches articles with video, weblinks, interactive reading and HTML-widgets.

It is sold very much as a magazine edition, however, with no updates during the week.

Author

Emma Goodman's picture

Emma Goodman

Date

2012-10-31 10:00

Author information

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